What Is a Bath Bomb Bar? How to Increase Sales with This Eye-Catching Retail Display
May 4, 2025 – Shelby Bomba

What Is a Bath Bomb Bar (and Why You Definitely Need One in Your Store)
Picture this: a dazzling display of colorful, fragrant spheres lined up like candy, but for your bathtub. Welcome to the Bath Bomb Bar: the ultimate sensory playground for your customers, and your secret weapon for boosting sales.
A Bath Bomb Bar is a curated collection of 12+ bath bombs, artfully displayed and bundled with irresistible deals like “Buy 4 for $20.” It's part product, part experience, and all profit.
Why Add a Bath Bomb Bar?
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Boost Profit with Bundled Deals
Bath bombs wholesale for $2.24 each. With pricing like “4 for $20,” you’re making a solid profit and encouraging multi-item purchases. Here's the math:Deal Option Customer Price Your Cost Profit Margin Buy 4 for $20 $20 $9 $11 55% Buy 6 for $27 $27 $13.50 $13.50 50% Buy 10 for $40 $40 $22.50 $17.50 43.75% -
It’s Not Just About Margin—It’s About Momentum
While the individual profit margin on Bath Bomb Bar deals may be slightly lower than on other higher-ticket items, the real value lies in volume and customer loyalty. Bath bombs are an easy, low-commitment product that encourages frequent purchasing—making the Bath Bomb Bar an ideal entry point into your brand. It functions as a strategic loss leader that still maintains profitability, while driving significantly more foot traffic and repeat business. By getting your bath bombs into a customer’s weekly routine, you’re creating consistent, predictable revenue and fostering brand loyalty. Once customers find their favorite scents or seasonal favorites, they’ll return again and again—not just for the bath bombs, but for everything else your shop has to offer. The Bath Bomb Bar isn't just a sales tool. It's a customer acquisition and retention engine. -
They’re Consumable (and Irresistible)
Unlike a candle or a mug that lasts for months, bath bombs are single use. Customers who fall in love with your products will be back for more, often. And frequently purchased products mean repeat sales and predictable revenue. -
They Look Amazing in Your Store
Bath bombs are visual magnets. Whether you display them in apothecary jars, wood crates, or rainbow rows, they instantly make your store more inviting and photogenic. Plus, they create a “self-serve” vibe that encourages browsing and upselling. -
The Perfect Way to Feature Seasonal & New Products
The Bath Bomb Bar gives you the flexibility to rotate in new scents and seasonal offerings without revamping your entire setup. It keeps things fresh, encourages impulse buys, and lets you test new ideas with low risk. -
Increases Average Order Value
Offering bundle deals gives shoppers a reason to toss a few more items in their basket. Someone who came in for a single bar of soap may leave with four bath bombs and zero regrets. More items per transaction = more revenue per customer. -
Sensory Shopping = Longer Shopping
Let’s face it, people love to smell things. Your Bath Bomb Bar offers a fun, interactive experience where customers can take their time exploring different scents. The longer they stay, the more likely they are to buy and the more they enjoy the shopping experience overall. -
They Make Fantastic Gifts
No sizing. No batteries. No stress. Bath bombs are a go-to gift for birthdays, holidays, thank-yous, or last-minute pick-me-ups. Add a cute bag or box, and they’re instantly gift-ready.
Final Thoughts
The Bath Bomb Bar isn’t just a display. Tt’s an engine for customer engagement, brand loyalty, and repeat sales. It’s one of the most versatile, affordable, and scalable ways to boost your store’s performance while offering customers something genuinely fun, beautiful, and useful.
Ready to Build Your Bath Bomb Bar?
Don’t wait—create a high-impact display that keeps customers coming back (and spending more). You can get started today in two easy ways:
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Grab one of our curated Starter Packs – perfect for building your first Bath Bomb Bar with our best-selling scents and top seasonal picks.
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Order 12+ cases of your favorite scents – each case includes 25 bath bombs, so you can create a full visually stunning, diverse collection.
Want a sneak peek at what’s next? Join our email list to get early access to every new launch. We release new seasonal bath bombs every other month, (check out our product launch schedule here) giving you fresh, limited-edition scents to keep your display exciting and your customers coming back.
👉 Start building your bath bomb bar today.